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Commercialising solar projects across the Middle East
Dubai, United Arab Emirates, 5-7 May 2009
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As part of the highly successful Green Power Conferences Solar Global Series,
we are now pleased to announce Gulf Solar. This exciting event brings
together industry thought leaders and key stakeholders to explore the
opportunities for future development of the solar power industry across
theMiddle East.
Incorporating:
Solar Power Generation
Concentrated Solar Power and Concentrated Photovoltaics are two rapidly
evolving technologies which provide cost ePective routes to meeting the rising
energy demand across the Gulf region. Senior experts from Masdar, Abengoa,
Lotus Solar, eSolar, ISFOC, Concentrix, SunPower and others will present a series
of case studies of CSP and CPV deployments, providing an understanding of the
opportunities and beneRts for each technology in the region.
Solar Investment
Delegates will have the opportunity to question our expert panel of investors, all
of whom are active in the Gulf region, about the current market environment for
solar Rnance and investment.What criteria are investors looking for? How can
company’s best position themselves to attract finance?
Solar Innovation
The event will also address the latest solar innovations including Thin Film,
BIPV and Solar Cooling and examine which technologies are best suited to
the harsh regional climate of salt, sand and thermal stress. |
Gain insight from international solar experts:
Dr Olaf Goebel
Senior Project Manager
MASDAR, UAE |
Hansjorg Lerchenmuller
Chief Executive Officer,
Concentrix Solar,
Germany |
Michael Geyer
International Director
Abengoa, Spain |
Gianni Operto
Investment Director,
Good Energies,
Switzerland |
Reza Shaybani
Co-Founder & General
Partner
Emirates Venture
Capital, UAE |
Cédric Philibert
Senior Expert
International Energy Agency |
Plus industry analysis and case studies from:
- Ziad Jibril Sabra, Director, Renewable Energy, Ministry of Energy, Jordan
- Dr Hakim Bederr, Chief Executive Officer, CSEM, UAE
- Kiomars Dabbagh, Managing Director, SCHOTTMiddle East, UAE
- Robert Ziegler, Partner, Vice President, A.T. Kearney, UAE
- Abdulhadi Al-Mureeh, Managing Director, National Solar Systems, Saudi Arabia
- Eng. Amr AMohsen, Director, Lotus Solar Technologies, Egypt
- Asif Ansari, Chief Technical Officer, eSolar, USA
- Pedro Banda, General Director, ISFOC – Institute of Concentrated Photovoltaic Systems, Spain
- Peter Ascenbrenner, Vice President, Sales & Marketing, SunPower, USA
- Nikola Borovac, Solar TechnologyManager, VDM Environmental, Australia
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| 08.30 |
Registration & coffee |
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| 09.00 |
Chair: Christer Tryggestad, McKinsey & Company Inc, Norway
Solar Energy in theMiddle East: Challenges
and Opportunities
With only 4 GW of global installed capacity, solar power is still nascent relative to its market potential. As manufacturing ramps up across the globe, and ever efficient production techniques are imported from the semiconductor industry, the tipping point of grid parity is firmly in sight. The opening session will provide insight and analysis on the solar energy market in the Middle East. Leading international players will address the market drivers, potential and challenges to the uptake of solar power in the region.
Driving Market Growth around theWorld
- Effective regulation as a market driver – examples of pro
solar legislation in California, Germany and Japan
- Policies and incentives to ensure successful market growth
Cédric Philibert, International Energy Agency
Opportunities for Solar Energy in theMiddle East
- An overview of the Middle East market for solar energy
- What are the barriers to solar energy uptake in the region?
- How can these barriers be overcome?
Robert Ziegler, Partner, Vice President, A.T. Kearney, UAE
Setting Effective Regulation
- Regional initiatives to increase solar uptake in the Gulf
- Effective regulation as a market driver
- Policies and incentives to ensure successful market growth
- Are we moving towards a grid connected solar system?
Ziad Jibril Sabra, Director, Renewable Energy, Ministry of
Energy, Jordan
Solar Valley – The World’s Largest Solar Cluster – A Model for the Middle East?
Nikolai Dobrott, Managing Partner, Apricum, Germany
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| 10.45 |
Networking break
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| 11.15 |
Solar Investment & Financing
This session will examine the current market environment
for solar finance and investment, providing an understanding of what investors look for when putting
together solar deals.
Solar Finance & Economics
- How will the cost of solar PV change in the near term?
- What is the true cost of solar PV versus the cost to generate electricity in Dubai (DEWA) and GCC?
- How will the market grow worldwide?
- How will new technologies in solar (Thin film) change the way we think about solar?
Jesse W. Pichel, Principal, Piper Jaffray & Co, USA
Solar Financing: Prospects for theMiddle East
Reza Shaybani, Co-Founder & General Partner, Emirates
Venture Capital, UAE
Investment Panel:
- How can companies’ best position themselves to attract
finance?
- How can financiers, bankers and investors take advantage
of the unique investment opportunities in this expanding
global industry?
Reza Shaybani , Co-Founder & General Partner, Emirates
Venture Capital, UAE
Gianni Operto, Investment Director, Good Energies,
Switzerland
Shezan Amiji, Managing Director, EcoVentures, UAE
Paul Strigler, Vice President and Assistant Portfolio Manager, Esplanade Capital, LLC, USA |
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| 12.45 |
Networking lunch
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| 14.00 |
Technology Innovations
With new solar technologies succeeding in delivering
greater efficiencies at a lower cost and manufacturing
increasing across the globe, the prospect of grid parity for
solar energy is firmly in sight. This session will look at the
latest innovations in PV, solar thermal and thin film to
examine how they are suited to the harsh regional climates.
Which Technologies are Best Suited for Climates in
the Gulf?
- CSP, CPV, PV
- Maintaining high performance in harsh desert climates
Yutaka Tamaura, Professor, Tokyo Institute of
Technology, Japan
Case Study: Ras Al Khaimah Solar Island
- Developing a solution for large scale solar power
generation
- Understanding the concept
- What are the main challenges faced?
Dr Hakim Bederr, Chief Executive Officer, CSEM, UAE
Innovation in PV
- An overview of the market for PV
Nader Jandaghi, UAE Branch Manager, Suntech Power Holdings Co., Ltd.
Dr. Mahieddine Emziane, MASDAR, UAE |
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| 15.30 |
Networking break
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| 16.00 |
Building Integrated Photovoltaics (BIPV)
BIPV is one of the fastest growing areas of the photovoltaic
industry. This session will look at the latest technological
developments in the sector, examine innovative case
studies of BIPV installations around the world and analyse
the opportunities of this technology in the region.
Developments in Global Building Integrated PV
- Overview of the international market developments in BIPV
- Case study
Speaker TBC
Advantages of Thin Film for Building Integrated
Photovoltaics
Nader Ardalan,
President,
Ardalan Associates, LLC with Integrated Green Boston, Massachusetts |
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| 17.30 |
Close of day one & networking reception |
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| 08.30 |
Registration & coffee
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| 09.00 |
CSP
Desert climates are ideal locations for producing large
volumes of concentrated solar power. This session will
explore the recent developments in the global CSP market,
examine the developments of pioneering projects in the
Gulf region and look at which technologies are best suited
to the regions climate.What are the key market drivers? What is the state of the technologies?What can be learnt
from early commercial projects across the world?
Global Experiences with CSP
- An overview of the different CSP technologies
- Which technologies are best suited for the Gulf region?
- What can be learnt from commercial deployments abroad?
Michael Geyer, International Director, Abengoa, Spain
Case Study: Sham One, the First CSP Power Plant in the
Middle East
- What is the current state of project development?
- Identifying the challenges faced during project
development
- How barriers were overcome
Dr Olaf Goebel, Senior Project Manager, MASDAR, UAE
Case Study:
Kiomars Dabbagh, Managing Director, SCHOTT Middle
East, UAE
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| 10.45 |
Networking break
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| 11.15 |
Case Study: El Nasr Solar Steam Plant
- What is the current state of project development?
- Identifying the challenges faced during project
development
- How barriers were overcome
Eng.AmrAMohsen,Director, Lotus SolarTechnologies, Egypt
Scalable Concentrating Solar Thermal Power
- What are the benefits of scalable modular CSP plants?
- Overcoming traditional CSP project hurdles
- Reducing deployment costs
- Increasing speed project development
- Case Study
Asif Ansari, Chief Technical Officer, eSolar, USA |
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| 12.30 |
Networking lunch
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| 13.45 |
CPV & Large Scale PV
CPV power plants are quick to roll out and provide utilities
with an option to boost grid connected power supplies
where they are most needed. CPV systems are designed to
track the sun throughout the day in order to capture the
maximum amount of sunlight. Both systems have excellent
potential for large-scale solar power generation. This
session will bring together market pioneers to share their experiences in commercial deployments of grid connected
PV and concentrated PV plants.
Overview of the Global CPVMarket
- Overview of the global CPV market
- Field experience of Concentrix CPV plants
- Assessing the challenges of rolling out CPV plants
in the region
Hansjorg Lerchenmuller, Chief Executive Officer,
Concentrix Solar, Germany
Case Study: Commercial Deployment of CPV Technology
in Spain
- What is the current state of project development?
- Identifying the challenges faced during project
development
- How barriers were overcome
Pedro Banda, General Director, ISFOC – Institute of
Concentrated Photovoltaic Systems, Spain |
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| 15.00 |
Networking break
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| 15.30 |
KAUST Project, First Grid-Connected PV Power
Plant in Saudi Arabia
Abdulhadi Al-Mureeh, Business Development Director,
National Solar Systems, Saudi Arabia
Case Study: Largest Solar Photovoltaic Power Plant in
North America
- Experiences of large scale power plant development
in desert climates
Peter Ascenbrenner, Vice President, Sales & Marketing,
SunPower, USA
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| 17.00 |
Close of conference |
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An introduction to solar technology and markets for non engineers
A 1-day primer for non-engineers
5 May 2009, Dubai
Course objectives
Whether you are new to the industry or simply want to refresh and update your knowledge, this one-day training course will ensure you are up-to-speed with the key, fundamental aspects of the Solar energy industry. You will learn about the different applications and technologies for harnessing the sun's energy, including both photovoltaics and solar thermal. These will be placed in their relevant business context both within the energy market as a whole and by considering the commercial, economic and regulatory factors affecting both demand and supply.
You can use the course as a self-contained session or as an opportunity to gain an understanding and confidence which will help you gain most benefit from the Gulf Solar Expo taking place on the two days following.
Style
Please note that this course will be run in an informal manner which allows and encourages time for discussion and questions, ensuring that participants get the most out of the day.
Timing
| Registration & coffee: |
08:00 |
| Course begins: |
09:00 |
| Course ends: |
17:30 |
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(includes lunch plus morning and afternoon refreshment breaks) |
Agenda Details
1. Key concepts in understanding Solar
- Jargon-buster: introducing some of the key terminology and concepts that you should know and which provide a basis for the following discussions.
- Fundamentals of Solar Radiation: quantifying and understanding limiting factors on the energy available.
- Solar energy usage today: applications in electricity, heating/cooling, light & water.
- Opportunities and challenges in providing on- vs. off-grid energy.
2. Pholtovoltaic (PV) Solar
- How solar cells work: the pholtovoltaic effect, PV materials, powers and efficiencies.
- PV cells, modules and systems, including BIPV and PV concentrators.
- Supply-side issues: silicon supply and technology, wafers vs. thin-films, new materials.
- Case studies and examples.
3. Solar Thermal
- Low vs. High-temperature solar thermal.
- Concentrating Solar Power (CSP): linear, dish and tower solar-driven engines.
- Thermal Energy Storage mechanisms: smoothing out supply to the grid.
- Other solar thermal technologies: solar chimneys and ocean thermal energy conversion (OTEC)
- Case studies and examples
4. The Solar Market: Factors and Futures
- Solar Market Drivers: the key competitive, regulatory and social factors influencing the markets for solar energy.
- Key market trends and indicators.
- Emerging opportunities and technologies: including thermovoltaics, photochemical and space solar.
About Green Power Academy

The Green Power Academy has been established to provide the quality, impartial, informative and enjoyable training needed to increase and distribute knowledge and skills to green energy industry professionals.
Whether you are new to the industry, have recently changed jobs or simply wish to refresh your knowledge, our training should become a key part of your personal or company professional development programme.
If you are interested in learning more about what we offer and wish to keep up-to-date as new course dates and topics are added to our programme, please bookmark and register your interest by clicking here.
If you have a specific inquiry or training request (including scheduling an in-house version of one of our courses), please contact our Training Director, Dr John Massey: john.massey@greenpoweracademy.com.
Please note: we are currently able to consider applications from potential trainers on topics relevant to the Green Power portfolio. In the first instance, please register your interest on our website and/or forward a brief biography outlining your experience and area(s) of expertise to our Training Director.
About your trainer
Dr John Massey is Green Power Academy's Training Director and combines a strong academic science background with over fifteen years experience researching and analysing technology industries and trends in the commercial sector. He has delivered training all around the world, in particular explaining the workings and commercial context and implications of rapidly evolving technologies to senior, non-technical executives. He has also developed educational material for both live and distance learning courses.
Following a 1st Class Honours degree in Natural Sciences from the University of Cambridge, John also gained a PhD in Earth Sciences and has since undertaken further study in topics including Economics and Innovation & Sustainability. |
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Here’s who you’ll meet at Gulf Solar Expo
- Ministries, Regulators & Government
- Utilities, Gas & Power
- Engineering, Asset Management & Infrastructure Groups
- Banks, Venture Capital & Financiers
- Construction, Real Estate & Property Development Companies
- Architects, Building Technologists & Urban Planners
- Solar Technology Manufacturers, System Integrators & Project Developers
- Industry Analysts, Consultants & Industry Press
Attendees at Green Power Solar events in 2008 include executives from:
Abengoa Solar * Alstom Power * Ausra * AVA Solar * Banco Santander * BP * Alternative Energy * BSW-Solar * Bureau of Land Management * Climate Change Capital * CNRS * Cobra * Cool Earth Solar * ConocoPhillips * Corning Inc * DLR * Deutsche Bank * Eco Energy * Edison * EIB * Emerging Energy Research * Enfinity * ENI * EON * Epuron * Ernst & Young * Esolar * European Commission * FORBES * GE Energy * Gorosabel * GreenVolts * Guardian Glass * Hamburg Climate Protection Foundation * Hazel Capital LLP * HSH-Nordbank * Infinia * Ibersolar Energia * IBM Research * International Energy Agency * Jefferies Co * JPMorgan * KFW * Kockums AB * Long Island Power Authority * Lotus Solar Technologies * Louys Consulting * Martifer * McKinsey * Menova Energy * Merloni Progetti * Mitsubishi Corp * Morgan Stanley * Mountain Cleantech * Nanosolar * New Jersey Board of Public Utilities * NOTS BV * Novatec-Biosol * NREL * Ormat * PSE&G * P&T Technologia * IBER * Q-Cells * Rabobank * RockPort Capital * Rotem Industries * Sencera * SENER * Sharp * Solar Millennium * SolarCity * Sopogy * SunRun * Sunrgi * Solar Reserve * Solar-PACES * Solucar Power * Terravita * ThermoSolar Power LLC * Tokyo Institute of Technology * TREC * US Department Of Energy * Vattenfall * Verbund Management Service * Xunlight Corp * and many more.
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Speaking Opportunities
If you would like to speak at this event please submit a speaking proposal (presentation title, 4-5 bullet points and brief synopsis) to Nadim Chaudhry,
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Supporting Sponsors:

Universal Energy, is a wholly owned French company with manufacturing facilities in Nanjing, China. We manufacture poly and mono crystalline solar panels for on-grid and stand alone systems. Universal Energy solar panels are designed for residential, industrial and commercial applications. All products have IEC 61215 (ed. 2) and IEC 61730

Exide Technologies is the global leader in stored electrical energy solutions.
Our Global Industrial Energy Business offers an extensive range of batteries and services.
In addition, the division leads the industry with the most recognized global brands designed for photovoltaic applications, such as Absolyte, Sunlyte, Sonnenschein and Flooded Classic.

Solar Cells Hellas Group completed an investment of the order of 100 million Euros in the Industrial Zone of Patras, Greece for the production of wafers, cells and modules with a total annual capacity of 60MWp. Two buildings house state-of-the-art equipment for high quality production according to stringent international standards.

Not just a company – A reliable partner
Jetion is a global player in solar technologies that enable customers to improve their performance while lowering environmental impact. From high-efficiency solar cells, reliable solar modules up to solar power systems, we deliver sustainable solutions to our customers.
Jetion was founded in December 2004, is listed on the London Stock Market (symbol JHL) and has set a rapid pace of development since then. Technology plays a key role for Jetion. We develop unique technologies supported by own patents that make our products more competitive. We are committed to provide high-class services to meet your expectations and achieve complete customer satisfaction.
The right partner for your photovoltaic projects.
There are a limited number of high profile, excellent value sponsorship packages available at this event. The exhibition is limited to 30 stands and is offered on a first come, first served basis. Please contact Ben Leighton for further information of the packages,
Contact Ben Leighton for further details
Tel: +9714 813 5 210 | Fax: +44 20 7900 1853
Email:
ben.leighton@greenpowerconferences.com
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Media Partners
Green Power Conferences consistently work in strategic partnership with industry leading organisations and trade publications. Our international and targeted marketing campaigns ensure excellent marketing exposure for our partners.
If you would like to partner with us, please contact Ryan Winchester,
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JW Marriott Hotel Dubai
P.O.Box 16590 - Hamarain Centre
Abu Baker Al Siddiqui Road
Dubai, UAE
Tel (Hotel Main): 00971 (4) 262 4444
Fax (Hotel Main): 00971 (4) 262 6264
W: www.jwmarriottdubai.com |
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